tip - Other sources of great marketing   Here are some other sources of great marketing that we have come across. Websites: www.cim.co.uk - website of the Chartered Institute of Marketing www.mrs.org.uk - website of the Market Research Society Books: "Marketing Research - An Integrated Approach" - excellent book by Alan Wilson, published by Prentice Hall. "Marketing - An Introduction" - the definitive marketing book Gary Armstrong and Philip Kotler, published by Prentice Hall. "Gonzo Marketing" - a more radical approach to marketing by Christpoher Locke, published by Capstone.